The liquor business gross margin decline in revenue is still a loss of 2 billion broken brewmaster n

Sina Financial News April 21st news, wine electricity supplier is still difficult. Today, listed on the new board year brewmaster network announced the 2015 performance report: last year, the company achieved operating income of 2 billion 192 million yuan, an increase of 38.93%, but still at a loss, the loss amounted to 251 million yuan. However, compared to last year, the loss has narrowed by 12.62%.

data show that since 2013 officially changed its name after 3 years to 2015, brewmaster network has been in a state of loss. However, brewmaster network chairman Hao Hongfeng said, in 2016, the company’s performance is doubled, exceeded 4 billion yuan, the company’s business will focus on B2B and customized products, and brewmaster network will be for profitability, change the state of loss.

today, brewmaster network announced the first annual report after landing three new board. According to the brewmaster net earnings, 2015, operating income of 2 billion 192 million yuan brewmaster network, an increase of 38.93%.

‘s current brewmaster network has the following main business segments: professional wine online retail (B2C brewmaster network), online wholesale (group B2B, instant service brewmaster) (wine O2O) and brand operation of integrated services. The company’s growth in 2015 was mainly due to the rapid growth of B2B services. According to reports, brewmaster network B2B business revenue growth from 116 million yuan in 2014 to 632 million yuan in 2015, a growth rate of 445.71%.

but through earnings, it can be seen, although the company’s revenue growth is rapid, but the company’s profitability is still a big challenge. As a result of the company to optimize the operation of the brand projects, higher gross margin higher technical services revenue has decreased, resulting in the company’s consolidated gross profit margin has decreased in 2015 gross margin decreased by 7.09 percentage points.

gross margin decline is also reflected in the entire industry, the semi annual report of another listed on the new board of the liquor electricity supplier one Jiu Jiu also showed that during the reporting period, the company’s gross margin also fell to 16.21% from 17.50% in the same period last year.

brewmaster network reports also revealed that the company is still at a loss, a loss of 251 million yuan in 2015. However, due to reduced sales and administrative expenses, accounts receivable turnover and inventory turnover in the promotion, to enhance the efficiency of capital operation, the overall scale of losses have narrowed 12.62%.

reason for the company is still a loss, brewmaster network is also mentioned in the earnings report, although the rapid growth of company revenues, but affected by the development strategy of the electricity supplier industry characteristics and company, leading the company has yet to achieve profitability. Also, earnings also suggested that Future Ltd will continue to focus on expanding the scale of business, revenue and gross profit growth is likely to be difficult to cover the costs, the company may face the risk of short-term profitability is difficult.

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